
Video text messages have become a game-changer in the way we communicate with each other. With the rise of video messaging apps, we can now send videos that convey emotions, tone, and personality more effectively than text messages alone.
Research has shown that video text messages can increase engagement by up to 30% compared to traditional text messages.
This is because video messages allow us to see each other's reactions, which can help build trust and rapport. For example, a study found that 70% of people are more likely to trust a business that uses video messaging to communicate with them.
Video text messages can also save time and effort in communication. By sending a video message, we can convey multiple ideas and emotions at once, making it easier to get our point across and avoid misunderstandings.
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Best Practices
To create effective video text messages, it's essential to focus on short and engaging content. Keep your video length between 30-60 seconds to maintain viewer interest.
Consider reading: Picture and Video Messaging
When crafting your video message, prioritize a single objective or message to avoid confusing your recipients. This will help ensure they understand the purpose of the video.
A clear and direct CTA (call-to-action) statement, like "Watch now", can significantly boost engagement rates by increasing click-through rates.
Consider using a URL shortener like Bitly or creating a branded link to present a clean and professional appearance. This will help build trust with your recipients.
To ensure compatibility and smooth video playback, test your links across different SMS applications and devices, including iOS and Android, and various screen sizes.
Here's a summary of the best practices for sending video text messages:
Video Text Message Options
You have two main options for sending video text messages: SMS and MMS. SMS is ideal for sending links to videos, but if you want to send the video directly, MMS is the way to go.
You can send videos via MMS, but be aware of the size restrictions of the recipients' carrier. If the video exceeds the limits, the recipient may not be able to receive it.
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To send a video via MMS, the size limit for your video files is 740 KB or less. If your video is longer, you can send it as a link instead.
You can also send video text messages with a link to the video, accompanied by a concise message that encourages the recipient to watch it. This message should be short, attractive, and include a call to action, such as "Tap to watch now!" or "Reply to learn more."
Here are the acceptable MMS file types and size limits:
- 1 MB upload limit for PDF
- 600 KB upload limit for animated GIF
- 740 KB for PNG, JPG, JPEG, MP3, MP4, VCF, and static GIF
- Additional provider limits can be applied
Message Features
Video text messages offer a range of features that enhance the way we communicate.
You can send videos up to 2GB in size, allowing for high-quality video content to be shared.
With video text messages, you can also send videos in various formats, including MP4, AVI, and MOV.
This feature is especially useful for sharing videos that are too large to send via email or other messaging platforms.
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Add an Image
Adding an image to your video text message can be a great way to convey value to your recipient. An image can include still images, animated GIFs, or any other image that shows how your video will benefit the viewer.
Consider the file size limits for MMS attachments, which include images. The acceptable MMS file types and size limits are:
- 1 MB upload limit for PDF
- 600 KB upload limit for animated GIF
- 740 KB for PNG, JPG, JPEG, MP3, MP4, VCF, and static GIF
- Additional provider limits can be applied
You may want to ask for permission before sending an image to your recipient, especially if it's the first text message. This is a good practice of permission-based marketing, and it may lead to higher conversions.
Quality
Video quality is a concern when sending videos through text. iPhone and Android devices compress large video files to make them easier to send and receive.
This compression reduces the file size, but it can also result in a lower quality video. Apple controls both ends of the compression process, which affects the quality of the video.
Videos sent via text need to be smaller in size to be sent and received efficiently. Your mobile device will compress them, sometimes at the cost of video quality.
Explore further: Messages Text Size
Mass Messaging
Mass messaging can be a bit tricky, especially when it comes to sending video files. Significant difficulties can arise when trying to reach thousands of people.
You'll want to consider using a messaging platform to make sending mass texts easier. However, you'll still need to account for the size restrictions of the recipients' carrier.
Videos in mass texts are shareable and can increase your brand awareness and reach. They generate up to 12Xs more shares than text and image ads.
To get viewers to share your video, include a clear call-to-action (CTA) in your video. This can encourage them to share it via text, email, social media, or whatever platform you want.
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Tips and Strategies
Sending a video through text messaging can be a great way to catch the attention of your target audience, but it's essential to do it properly. A well-prepared video can go a long way in making a lasting impression.
To lead with value, make sure your video text message is packed with as much value as possible. This can be sharing your thoughts on recent industry news, showing off a new feature for your digital product or service, or even an entertaining catch-up video with a key prospect.
To entice viewers to complete a form, offer a lead magnet, like a free eBook, to let you offer value upfront and get the viewer's information in return. You can also program a call to action button to have the user visit virtually any website that you want.
Product demos, how-to instructions, review videos, and storytelling videos are all great scenarios where video content would actually come in handy. Sending instructional videos along with text can be an excellent way to enhance the customer experience.
Here are some best practice tips to keep in mind when sending a video in a mass text:
Don't send texts too often – just one to four per month will suffice. Always lead with value, and don't send during non-business hours.
Message Timing
When sending a video in a mass text, timing is everything. You should aim to send no more than one to four messages per month to avoid overwhelming your audience.
Sending during non-business hours is a no-go, so plan your messages accordingly. This will help ensure your audience is more receptive to your message.
Consider sending a video to announce a Livestream or in-person event, as this is an excellent way to grab attention and create buzz.
When to Message
Sending a message at the right time can make all the difference in getting a response. 90% of consumers watch videos on their mobile devices, so it's likely they'll see your message.
You don't want to overdo it, so stick to sending one to four messages per month. This will help you avoid overwhelming your audience and make each message more impactful.
It's also essential to lead with value in your message. This means providing something useful or interesting to grab the reader's attention. You can use a video to do this, especially if it's a how-to or review video. The data suggests that 96% of people watch videos to learn more about specific products and services.
Additional reading: What Does the Blue Message Icon Mean on Text Messages
Consider sending a message to announce a Livestream or in-person event, share a vital announcement, tell your brand story, or sell a product. These types of messages can be very effective in getting a response.
Here are some examples of when it's an excellent time to use video for mass text:
- Announcing a Livestream or in-person event
- Vital announcements
- Telling your brand story
- Selling a product or explaining how it works
Remember, people are just as likely to trust third-party reviews as they are recommendations from loved ones. So, consider sending a third-party review video to add credibility to your message.
When To View
When you're deciding when to send a video through text, it's essential to consider the context and purpose of the message.
Product demos are a great way to showcase your products and increase the chances of customers purchasing online.
You should stick to sending videos in the following scenarios:
- Product demos: A product demo video allows your audience to get a sneak peek of what they’re shopping for.
- How-to instructions: Sending instructional videos along with text can be an excellent way to enhance the customer experience.
- Review videos: Consumers often trust each other, more so when they know who is behind the review.
- Storytelling videos: Videos that focus on telling a story can appeal to audiences on an emotional level.
These scenarios will help you use videos effectively and avoid overdoing it.
Alternative Methods
Sending a video via text is possible, but quality and size restrictions can be limiting. Fortunately, there are several alternatives that can help you easily get your video across without worrying about losing quality or any size restrictions.
You can paste the video URL to your message box and use a URL shortener to save characters and text space. This also lets you track click rates and who clicked for better targeting.
To share your video, you can use the following steps:
- Go to your text provider dashboard.
- Start a new campaign and choose text message as the format.
- Paste the video URL to your message box.
- Use a URL shortener, so you save characters and text space.
- The video will appear as a shortened link in the text message.
- Plug in the rest of your text message and schedule or click “send”.
How to use Dubb
Dubb is a video communications platform that can help you converse, connect, and convert your audience members. It offers a range of tools, including the Dubb mobile app, Dubb's AI assistant IRA, and more.
To use Dubb, you'll need to download and install the app, then log in to your account. You can find the app on the Dubb website.
Once logged in, you can click the thumbnail of the video you want to share through SMS. This will give you the option to share it via the paper airplane icon.
To share a video via SMS, click the paper airplane icon, choose the appropriate SMS/text message application, select the contact you want to send to, and then send the SMS.
For another approach, see: What Is Sms Text Messages
Alternative Views
Sending a video via text can be limiting due to quality and size restrictions.
You can consider using alternative methods to share your video, such as not worrying about losing quality or any size restrictions.
Fortunately, there are several alternatives that can help you easily get your video across.
Sending a video via text is possible, but quality and size restrictions can be limiting.
Quality and size restrictions can be a major hassle when trying to share videos.
Alternative Ways tos
You can send a video via text, but quality and size restrictions can be limiting.
Fortunately, there are several alternatives that can help you easily get your video across. You won’t even need to worry about losing quality or any size restrictions.
There are two ways to send video text messages: SMS or MMS. SMS is a traditional text message built to support words and links, while MMS is designed to send photos, videos, and other rich media.
Suggestion: Mms Messaging Requires Your Phone Number

If you want to send a video via text so that it appears directly in your message, the size limit for your video files is 740 KB or less.
To send a video via MMS, you can upload up to five files, with a total size limit of 740 KB for PNG, JPG, JPEG, MP3, MP4, VCF, and static GIF files, and 1 MB for PDF files.
You can also send a video link via a text message, which is a great option if your video is larger than 1 MB.
Here are the acceptable MMS file types and size limits:
Step-by-Step Guides
Sending video text messages is a simple process when you follow a step-by-step guide. The process becomes even more effective when businesses maximize engagement without compromising video quality or cost.
To start, you need to have an appropriate method in place. The process of sending videos through text becomes simple when businesses follow an appropriate method.
The first step is to have a clear understanding of the type of video you want to send. The process of sending videos through text becomes simple when businesses follow an appropriate method.
Businesses can then use a detailed guide to teach them how to effectively send video through text. The following detailed guide teaches businesses how to effectively send video through text while maximizing engagement without compromising video quality or cost.
Importance and Benefits
Video text messages are a game-changer for businesses, and here's why.
73% of customers prefer short video content for learning and receiving information, making it a vital tool for businesses to connect with their customers.
Businesses that want to differentiate themselves in competitive digital markets should utilize video texting as a vital communication tool.
The average person spends 3 hours and 15 minutes daily on their mobile device, making video texting a great way to reach them.
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65% of businesses across various industries have opted for SMS in their overall marketing strategies, and video texting can be a powerful addition to that.
Here are some ways video text messages can benefit businesses:
Overall, video text messages offer a powerful way to connect with customers and drive business results.
Message Composition
To compose a video text message, you'll want to start by opening the Messages app on your Android device.
You can then start a new message or open an existing conversation. Once you're in the conversation, tap the attachment icon, usually a paperclip or camera icon.
Select the video you want to send from your gallery, and then tap the send button, usually a paper airplane icon.
If you're sending videos via text, be aware that some carriers have file size limits for media attachments.
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Featured Images: pexels.com


