Sales Text Messages That Drive Conversions

Crafting the perfect sales text message is an art form. A well-crafted message can make all the difference in driving conversions and closing deals.

Research shows that 49% of consumers prefer to receive text messages from businesses, making it a highly effective channel for sales outreach.

Personalization is key in sales text messages, as 71% of consumers are more likely to engage with a personalized message.

A clear and concise message is essential, as 80% of consumers are more likely to respond to a message that gets straight to the point.

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Sales text message examples can make or break a conversation with a potential customer. These messages are designed to move the conversation forward without coming on too strongly, especially for early-stage leads.

For new leads, follow-up text templates can help make a strong first impression. These templates are perfect for when a lead is new, unqualified, or just starting to show interest.

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You can use these templates to keep your offer top of mind without adding pressure. This is especially true for engaged leads who have shown interest but aren't ready to buy yet.

Ready-to-use sales SMS templates are available to speed up your SMS campaign. These templates can be copied and used for your convenience.

Discount messages are a great way to incentivize customers to make a purchase. You can offer exclusive discounts or promo codes to encourage them to take action.

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Following up after a networking event is a great way to keep the momentum going. You can send a quick sales text message to the lead, mentioning the event and any relevant information you discussed.

Mentioning the context of your previous message can be helpful when following up on a message that went unanswered. This way, the lead can easily remember what it was about.

It's essential to ask for the right person when sending follow-up messages. You could be sending them to the wrong contact, which can lead to a waste of time.

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Following up after no response can be a delicate matter, but it's essential to do so in a way that doesn't come across as pushy.

There can be several reasons why a prospect didn't text back, and mentioning what the message was about can help jog their memory.

Mentioning the context of the initial message can be as simple as saying "I wanted to follow up on my previous message about [topic] and schedule a quick call to understand your needs."

You can also send a more casual follow-up text, like "Hi [client], just wanted to check in on my last message."

This approach shows that you value their time and are willing to accommodate their schedule.

If you're trying to confirm a meeting, a simple text like "Hey [client], just a quick heads-up that we're still set for 10 tomorrow" can go a long way.

Including a rescheduling link in your text, like [Calendly link], can also make it easy for them to adjust their schedule if needed.

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Don't be afraid to send a follow-up text to schedule a meeting, as it can be as simple as saying "Messages like these require fewer touchpoints to set up appointments and move the sales process along faster."

However, if you're not sending your follow-up texts to the right person, you're essentially shooting in the dark.

A quick text like "Hi [client], since I haven't heard back, I wanted to follow up and confirm if you're the best person to speak with about [product/service]" can help you determine if you're on the right track.

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Following up after a networking event is crucial to keep the momentum going. You've collected phone numbers from interested parties, so don't let the connection fade.

Networking events, industry conferences, and webinars are a goldmine for generating leads. If you've collected phone numbers, send a quick sales text message.

Hi [client]. I’m [name] from [company name]. Pleasure speaking with you at [networking event]. Thought you might find this demo helpful for [pain point]: [Link]. Let me know if you have any questions! This message is a great way to reiterate your interest and provide value.

Hi [client], great chatting at [event]! Here’s a quick guide on [relevant topic] you might find useful: [Link]. Happy to connect if questions come up.

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Asking a question in your follow-up text can help move the conversation forward and get a response from your prospect. Sales closing questions are a great way to do this.

A simple question can be effective, and it's best to end your follow-up text with one to elicit a response. In cases where a question doesn't look natural, you can encourage the prospect to ask questions they have about your product or service.

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Replying fast is crucial to converting leads. You should aim to check for text responses every hour during working hours.

The early bird gets the sale, and quick text responses let you qualify leads while they're still hot. This is especially true in a competitive market where leads can quickly move on to your competitor.

You can use tools like Quo to set up auto-reply messages that instantly acknowledge missed texts, calls, and voicemails – even outside business hours. This saves you time and sets clear expectations with leads.

By responding promptly, you demonstrate to leads that you're proactive and serious about following up. This helps build trust and keeps the conversation going.

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Conversations play a crucial role in follow-up strategies. Text Conversations can be had with customers using Salesmate, enabling contextual conversational SMS messages.

This feature allows you to track your communication by going through past conversations. It eliminates the probability of any confusion, even if those conversations span over multiple phone numbers.

Salesmate enables you to execute this all within its platform.

After a meeting, it's a good idea to follow up with a text thanking the prospect for their time and encouraging them to ask questions.

You can use a simple template like this: "Hi [client], thank you for taking the time for today's meeting! If you have any questions, please feel free to text me on this number."

This helps keep the conversation going and shows you're still interested in their business.

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If a lead goes quiet after seeing your pricing or brings up concerns, don't push. Reframe the conversation around value, flexibility, or timing.

A thoughtful follow-up can re-open the door without applying pressure. You can say something like, "Hi [client], I totally get if you're still thinking it over. If [product] can help with [key outcome], I'm happy to revisit things and make sure it's a good fit."

If they seemed interested before the call, you can say, "Hi [client], I wanted to follow up in case anything's holding things up on your end. If it's timing, budget, or something else, I'm happy to work around it."

For a more casual tone, you can simply ask if anything is holding things up.

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After a meeting, it's essential to follow up on a quote or proposal. If the client hasn't given you enough information, ask for the details you need to tailor the quote to their specific requirements.

You can send a text message to the client, like this: "Hi [client], I’m [name] from [company name], and I’m texting to follow up about your request for a quote. Could you help me understand your needs better by filling out a short online form so I can give you a more exact quote?" and include a link to the form.

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If the client has gone quiet after receiving a quote, send a gentle reminder: "Hi [client], just circling back on the quote I sent. Can you let me know where things stand? I’ll hold off on next steps till I hear from you!"

Remember, following up is key to moving the project forward and building a strong relationship with the client.

If someone recently bought from you, a simple follow-up text reminding them about an add-on or upgrade can be a great way to get a sale. This is especially true if they're busy juggling deadlines.

A direct message from your reps feels way more personal than an email marketing campaign. Plus, you know the prospect will see your offer.

You can prompt them to take action by adding a small time pressure, like "If you'd like to move forward, I can get it set up this week for you." This can help encourage them to make a decision.

The more you work with prospects, the more you know what they do and don't need. Use texts to get the products and features that fit their goals in front of them.

When sending personalized upsells, keep in mind that they should be an offer that can be leveraged. This means the information must be useful to your prospects.

You should be mindful of the value you're offering to your customers. If you're sending them a text message, they're expecting something valuable in return.

Small tweaks to your follow-up texts can make a big difference in getting a reply. Some of these tips will help you write more effective messages, while others will help you with texting compliance.

Your text message shouldn't sound like it was written by a robot. It should be informal and personal, just like a casual conversation with a friend.

To connect with your customer on a personal level, you need to make your sales text messages sound like they're coming from a person, not a company. This will help you build trust and rapport with your customers.

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Creating effective follow-up text messages can be the difference between getting a reply and being ignored. Small tweaks to your follow-up texts can make all the difference.

Some of these tips will help you write more effective messages. Others will help you with texting compliance so you don’t get flagged or blocked.

Follow-up texts can be a delicate balance between being friendly and being pushy. A single misstep can result in being ignored.

Texting compliance is crucial to avoid getting flagged or blocked. Some of these tips will help you stay compliant.

Writing more effective messages is key to getting a reply. Small tweaks to your follow-up texts can make the difference.

Effective messages should be clear and concise. They should also be respectful and considerate of the other person's time.

Small tweaks to your follow-up texts can make a big difference.

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Your text message should be informal and personal. This is because text messages, by nature, are casual.

To connect with your customer on a personal level, your message shouldn't sound like it was written by a robot. Avoid using formal language that can come across as insincere.

Connecting with your customer on a personal level is a benefit of using SMS. It allows you to build a relationship with them, which is essential for a successful sales strategy.

Personalization and automation are key to making sales text messages effective. 76% of customers engage with brands that use personalized messaging, and sending messages that speak to them, like "Hello Gary", has more impact than ordinary messages.

You can personalize messages by using names or other personal information, and adding emojis and engaging content to connect better. Consistency is also important, as it can boost customer loyalty and improve brand awareness.

Automation can make sales text messages more efficient, allowing you to segment your customer list and send targeted text messages. You can also schedule text messages and reach your audience at the right time, making it a convenient and powerful tool for sales.

Personalization is a game-changer in building strong relationships with your customers. 76% of customers engage with brands that use personalized messaging. People want to read messages that speak to them, not spam or broadcast messages.

You can personalize messages by using names or other personal information. For instance, "Hello Gary" has more impact than an ordinary "Hello." This simple touch can make a big difference in how your customers respond to your messages.

Consistency is key when practicing sales SMS. Being consistent with personalized messages, emojis, and engaging content can help you build a trustworthy conversation with your prospects. This can boost customer loyalty and improve brand awareness.

72% of customers only prefer to interact with brands that send personalized messages. You can use dynamic fields to add identifiable tags like their first name to your texts. This makes interactions feel more personal and efficient.

Introducing yourself is also a matter of compliance. Regulations like the TCPA require you to identify your business in any outbound message. You should introduce yourself at the beginning of your SMS message or in the text signature when sending a follow-up text.

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Sending individual sales messages to each of your audience is terrible, imagine having to do that.

You can add automation to your sales and SMS marketing campaigns to make it more efficient.

A text messaging software provides various features to help you streamline your communication channels.

Salesmate CRM allows you to send sales text via automation, intelligently managing and distributing a large volume of texts.

You can use snippets, essentially message templates, to insert a text message quickly when responding to a prospect.

If you use Quo, you can use a snippet just by typing “/” into the text box, selecting the “/snippets” option, and searching the list for the snippet you want to use.

Sending bulk messages is more efficient than sending individual messages, hence you need to send bulk messages to practice efficiency.

Using automation and Text Pilot function can help you save time sending your go-to follow-up texts.

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Before sending commercial messages, especially to cold leads, it's essential to get permission first. This is because the "Do Not Call" list applies to business texting, making it illegal to send unwanted texts in some jurisdictions.

To avoid running afoul of the law, you should understand how the Telephone Consumer Protection Act applies, as well as the guidelines for the locations you're messaging from and to.

Having leads opt-in on your website by providing a phone number, or texting a keyword to your number, is the best way to receive permission. This way, you can ensure that your recipients have given you explicit consent to send them commercial messages.

Once you've received permission, it's crucial to provide your company name, explain the purpose of your text, offer help, and give people a way to opt out. This will help you keep your recipients happy and avoid any potential issues.

Here are the essential elements to include in your permission-based text messages:

By following these guidelines, you can ensure that your commercial text messages are compliant with the law and effective in reaching your target audience.

Automation is a game-changer for sales and marketing efforts. You can add automation to your sales and SMS marketing campaigns to make them more efficient.

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Sending individual sales messages to your target prospects is terrible. You need to segment your customer list based on their preferences and then send targeted text messages.

Automation helps you schedule text messages and reach your audience at the right time. A text messaging software provides various features to help you streamline your communication channels.

Salesforce CRM offers a range of services, including the ability to send promotional messages to your audience via sales SMS. Salesmate CRM also allows you to send sales text via automation, which can intelligently manage and distribute a large volume of texts.

Text Pilot is a powerful feature that distributes your entire text message queue with your target audience without deteriorating your deliverability. This is especially helpful when used in conjunction with automation for sales SMS.

Quo (formerly OpenPhone) helps you stay responsive without adding more to your plate. You can use auto-replies to instantly acknowledge missed calls and texts, schedule messages, and save your go-to messages as snippets.

Follow-up text message templates can be automated to help you close deals. These templates are designed for the bottom of the funnel, when a potential customer is close to buying but may need a final nudge.

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Providing great customer service is crucial to closing deals and keeping leads engaged. Follow through on your customer service by checking in with leads throughout the sales process to ensure they're happy with the quote and have the proper forms to finalize the deal.

You can also use check-in texts to request final information and reassure leads that you're available to answer any questions or help with technical difficulties. This can be the final push that gets them to work with you.

To make it easy to close deals on the spot, you can share invoices as texts and use a secure portal for customers to add their payment info and reply with a confirmation code. Transactions are processed in real-time, so you can close the deal quickly.

Re-engaging cold leads is also important. You can re-engage them with updates and promotions, and check in on them every month or quarter to see if they're ready to move forward or restart the conversation. A single message can help your re-engagement rate by 3% to 15%.

Here are some examples of messages you can send to re-engage cold leads:

Providing great customer service is key to keeping leads engaged and closing deals. It's essential to follow through on your service, even after the initial contact.

Check in regularly with leads to ensure they're happy with the quote you gave them. You can also check if they have the proper forms they need to fill.

Requesting any final information you need to serve them can be a great way to reassure leads you're available to meet their needs. This can be the final push that gets them to work with you.

You can close the deal on the spot by texting leads exactly what they owe, using a secure payment portal. Customers can add their payment info and reply with a confirmation code to pay.

Here are some examples of check-in texts you can send to leads:

Most people aren't ready to buy when you talk to them the first time.

You can re-engage cold leads by sending them a single message every so often to get them back into your pipeline.

This can help your re-engagement rate by 3% to 15%.

Monthly SMS promotions can be a great way to check in on cold leads and entice them with new deals or discounts.

You can include pictures to show off your new products and features to seal the deal.

It's best to send SMS marketing to leads who have opted-in to your SMS subscriber list.

With sales text messages, you need to optimize your process to get the best results. A whopping 98% of text messages are read, making it a more effective communication channel than email.

To start, separate your sales team's personal phone number from your business one, just like Text Request does. This keeps their personal space intact while giving them the tools they need to succeed.

Consider the timing of your messages too. Most people read texts within 3 minutes of receipt, and over 70% of phone calls go to voicemail. This means your message has a higher chance of being seen and read if you send it via text.

To make your messages more effective, include a call to action, add value or information, and use a conversational approach. Don't be too "salesy" or use too many buzzwords – it's a turn-off.

Here's a quick checklist to help you optimize your promotional messages:

By following these tips and optimizing your process, you can make the most of sales text messages and achieve better results for your business.

Writing a sales text message that grabs attention is a challenge. You can use emojis to inject fun and context into your message.

To keep your message concise, use short sentences. This is crucial since an SMS contains just 160 characters. You can use attention-grabbers like "PROMO" and "FREE" to entice readers.

Remember, you don't need to be a professional writer to convey your message. With these tips, you can make your discount SMS rock.

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SMS sales refer to the process of sending sales-related text messages to your prospects and customers.

SMS is an abbreviation for "short message service", which is essentially a text message.

A great way to engage in sales-based SMS is with personalized one-to-one messages and follow-ups.

Personalized messages are more effective because they're based on what you know about the contact, like their name and interests.

Business texting has a high open rate, so your contact is virtually guaranteed to see the message.

Texting is also a great way to follow up with a prospect after a productive sales call.

You can use texting to share important follow-up information, like a link or appointment confirmation, or to express gratitude.

Texting is especially useful for staying in touch with current customers who aren't responding to email or social media.

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Writing short sentences is crucial when crafting messages, especially with the 160-character limit of an SMS. This means you should keep your promo message concise and straight to the point.

To make the most of this, you can use attention-grabbing words like "PROMO" and "FREE" to capture readers' attention. This is a simple yet effective way to convey your message.

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The goal is to be clear and concise, so avoid using abbreviations or slang, which can come across as unprofessional. This is especially true for businesses, where maintaining a corporate tone is essential.

Here are some best practices for crafting short sentences in your messages:

By following these tips, you can create effective messages that grab readers' attention and convey your message clearly.

Emojis can add a touch of fun and relatability to your messages. Text messages are informal, so it's okay to be casual with the content.

Including emojis can help inject context into your message, especially in situations where the tone might be unclear. For example, adding an emoji can clarify whether a message is meant to be humorous or serious.

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To write a promotional text message that drives sales, you need to make it clear and concise, like the examples from [company] that offer 20% off with code XMAS20 or 15% sitewide using code EASTER15.

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Use a friendly tone to make the message more approachable, as seen in the "Hello from your friends at [company]!" example that offers a 30% discount on the next purchase with code SAVE30.

Make sure to include a clear call-to-action, such as "Start shopping now" or "Shop now", to encourage the recipient to take action, as in the example "Don’t miss our MEGA SALE: Save up to 50% on select items!"

To create a sense of urgency, you can mention a limited-time offer, like the "MEGA SALE" that ends soon, or the "end-of-season SALE" at [company] that offers incredible discounts of up to 40% on top styles.

Follow up with a re-engagement message that highlights what the lead would miss out on if they don't take action, as seen in the example "Hi [client], just a heads-up: our [offer] wraps up Friday."

Consider using a promotional code to make the offer more appealing, such as code XMAS20 or code EASTER15, and make sure to include a link to the offer or website to make it easy for the recipient to take action.

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Having a library of ready-made templates can save you a ton of time when crafting sales text messages. You can use these templates for follow-up messages to engaged leads, which are designed for the middle of the funnel (MOFU) to nurture leads and build trust.

These templates are perfect for leads who have shown interest but aren't ready to buy yet. They're all about keeping your offer top of mind without adding pressure. You can also use them to handle hesitations and re-engage potential customers who have gone quiet after a proposal.

You can find 22 ready-made sales SMS templates and examples that you can copy and use for your convenience. These templates are designed to help you speed up your SMS campaign and close deals. Whether it's a final nudge or a reminder, these templates will help you move the deal across the finish line.

By using these templates, you can re-engage potential customers who have said they'd "think about it" and move them closer to making a purchase. They're also great for handling hesitations and answering questions that might be holding them back.

Using automation in your sales and SMS marketing campaigns can make it more efficient. You can segment your customer list based on their preferences and send targeted text messages.

A text messaging software provides various features to help you streamline your communication channels. Salesforce CRM offers a bouquet of services, including sending promotional messages to your audience.

Salesmate CRM also allows you to send sales text via automation, intelligently managing and distributing a large volume of texts. Text Pilot distributes your entire text message queue with your target audience without deteriorating your deliverability.

Automation and Text Pilot function would be of great help when used in the correct manner for sales SMS method to be successful. You can line your messages and deliver a personalized user experience.

Sales automation can help you send individual sales messages to your target prospects without the hassle of doing it manually.

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Salesmate CRM offers a convenient function called Text Reports, allowing you to get reports on each sales template performance and plan your text campaigns accordingly.

Some sales text message software offers advanced features like text scheduling and text templates, making it easier to manage your campaigns. Freshworks and Salesforce offer these features, but only through integration.

The comparison chart below shows the features of top 5 sales SMS software. It highlights the features that matter most to you, such as text messaging, bulk messages, and SMS automation.

Personalized text messages can also be a game-changer for your sales campaigns. Salesmate and Freshworks offer this feature, allowing you to tailor your messages to each customer.

Reports are a crucial part of any campaign's success. They help you measure and analyze the performance of your efforts, making it easier to identify areas for improvement.

Text reports, in particular, are very convenient. They allow you to get reports on each sales template performance, giving you valuable insights to plan your text campaigns.

Having the right data at your fingertips is essential for making informed decisions. This is where reports come in, helping you to choose the best performing template to get the maximum benefit from your campaign.

By analyzing your reports, you can refine your strategy and optimize your results. This is a game-changer for any sales or marketing team looking to boost their performance.

Choosing the right software can be overwhelming, especially when it comes to sales SMS tools. Salesmate offers text messaging capabilities, allowing you to send and receive messages directly through the platform.

If you're looking for integration options, Freshworks and Salesforce offer this feature, but it's not available through their native text messaging services. Bulk messages are a must for many sales teams, and all five options on our list offer this feature.

SMS automation is a game-changer for sales teams, and Salesmate, Freshworks, Salesforce, and SimpleTexting all offer this feature. However, Close CRM does not provide this option.

Text scheduling is a convenient feature that allows you to plan and send messages in advance. Salesmate, Salesforce, and SimpleTexting offer this feature, but Freshworks and Close CRM do not.

Text templates can help you save time and maintain consistency in your messaging. Salesmate and Salesforce offer this feature, but Freshworks and Close CRM do not.

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Text reports can help you track the success of your messaging campaigns. Salesmate and Salesforce offer this feature, but the other options do not.

Two-way conversation is essential for building relationships with your customers. Salesmate and Salesforce offer this feature, but Freshworks and Close CRM do not.

Personalized text messages can help you build trust and rapport with your customers. Salesmate and Freshworks offer this feature, but the other options do not.

Here's a comparison chart to help you choose the best tool for your sales SMS needs:

Sending sales text messages can be a game-changer for your business, but it's essential to do it strategically.

Scheduling texts helps you stay consistent, save time, and avoid losing leads when you're juggling a full day of calls. This can also help you avoid texting outside of business hours, which is not only bad form but can also be a compliance issue.

A whopping 98% of text messages are read, making it a more effective way to reach your audience compared to email. While email open rates are around 20%, text message open rates are much higher, with only 2% of texts going unopened.

Most people don't answer phone calls from numbers they don't recognize, but they're more likely to read a text message. In fact, over 70% of phone calls go to voicemail, making text messages a more reliable way to reach your prospects.

You can send bulk text messages to reach a maximum audience in the same minute, which is a time-saving feature that can be utilized for sending promotional discounts and events. This can be especially helpful during peak hours or special festivals.

However, it's essential to focus on timing when sending sales text messages. Sending a message at 3:00 AM will likely go unread, but sending it during travel hours or lunch breaks can yield higher results.

You can schedule your messages with respect to various time zones using text scheduling, which helps you stay consistent with your process. This way, you can ensure that your messages are sent at the right time, regardless of the recipient's location.

Quo's automation can cancel a scheduled text if your prospect replies before it goes out, allowing you to respond promptly and avoid any potential issues. This feature can be especially helpful when you're juggling multiple leads and need to stay on top of your follow-ups.

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