WhatsApp Business Mensajes Automaticos: Guia Completa

WhatsApp Business es una herramienta diseñada para ayudar a los negocios a comunicarse de manera más efectiva con sus clientes.

Con WhatsApp Business, puedes crear un perfil de negocio y agregar información importante como la dirección, el horario de atención y el número de teléfono.

Puedes enviar mensajes automatizados a tus clientes para mantenerlos informados sobre promociones, nuevos productos y servicios.

Los mensajes automatizados pueden ser enviados en diferentes momentos del día para asegurarte de que tus clientes los vean.

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Auto messages are a type of preconfigured response that can be sent to customers when they send a message to your WhatsApp Business account.

They're useful when you can't respond right away, but you still want to let your customers know that you've received their message and will respond as soon as possible.

There are three types of auto messages in WhatsApp Business: welcome messages, absence messages, and farewell messages.

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You can personalize these messages to fit different situations and needs.

WhatsApp Business offers two options for auto messages: through the WhatsApp Business app or through the WhatsApp API.

The goal of auto messages is to provide a continuous communication experience, even when you're not available to respond personally.

By sending auto messages, businesses can improve the customer experience and increase user interactions with their brand.

Auto messages can be sent using templates, which are pre-designed messages that can be customized to fit your business needs.

The templates can be created and sent using the WhatsApp Business app or the WhatsApp API.

Auto messages can also be used to send notifications, such as order confirmations and shipping updates.

This can help keep customers informed and engaged, even after the initial purchase.

For example, The PolarCompany uses auto messages to send instructions and videos to customers after they make a purchase.

This helps create a personalized experience for customers without requiring extra time and effort from the business team.

By automating these messages, businesses can focus on providing better customer service and improving their overall experience.

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Automated responses on WhatsApp Business allow you to send messages even when you're not available, providing a sense of reliability and continuity to your customers.

These messages can be set up to be sent at specific times or triggered by user actions, giving you more control over the communication process.

With automated messages, you can provide your customers with useful information such as your business hours, links to resources, or instructions on how to contact the right department.

This can greatly improve the customer experience, leading to increased satisfaction and loyalty.

Automated messages can also be personalized to cater to specific customer needs, making them feel more valued and appreciated.

For instance, you can use the customer's name in the message, making it more welcoming and human.

To make the most of automated messages, it's essential to keep them updated and aligned with your business's current promotions, events, or changes in operating hours.

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This will ensure that your customers receive relevant and timely information, keeping them engaged and interested in your business.

Using tools like Trengo, you can automate and manage your WhatsApp messages at scale, including broadcasts, reminders, and follow-ups.

These tools offer advanced features for programming, automation, and analysis, making them ideal for larger teams or complex needs.

With automated messages, you can save time and effort, allowing your team to focus on more critical tasks and improving overall productivity.

By incorporating automated messages into your WhatsApp Business strategy, you can create a seamless and professional communication experience for your customers, setting your business up for success.

You can set up auto messages in WhatsApp Business to save time and improve customer experience. To do this, go to Ajustes > Herramientas de empresa > Mensaje de ausencia or Mensaje de saludo in the app.

With WhatsApp Business, you can choose from three options to send auto messages: Siempre activo, Horarios y períodos personalizados, or Solo cuando el establecimiento está cerrado. This allows you to tailor your auto messages to your business hours and availability.

To set up a message of absence, activate the option "Enviar mensaje de ausencia" and personalize the text in the "Mensaje" section. You can also choose to send the message to specific contacts or groups.

If you want to send a welcome message to new chats, go to Ajustes > Herramientas de empresa > Mensaje de bienvenida and activate the option "Enviar mensaje de bienvenida". You can choose who receives the message, such as all contacts or new contacts only.

Here are some examples of auto messages you can set up:

You can also use the API to set up more complex auto messages, such as sending messages to specific groups or segments of your customer base. With the API, you can send messages to up to 256 contacts at once, making it a great option for businesses with large customer bases.

To program a message in WhatsApp Business, go to Ajustes > Herramientas de empresa > Mensaje de ausencia or Mensaje de saludo and select the option to program the message. You can choose to send the message at specific times, such as during business hours or outside of business hours.

Here are some options for programming auto messages in WhatsApp Business:

By setting up auto messages in WhatsApp Business, you can improve customer experience and save time by automating common responses to customer inquiries.

You can configure auto messages in WhatsApp Business to save time and provide a better customer experience. To start, go to Settings > Business Tools > Message of Absence and enable "Send Message of Absence".

You can also choose to send the message at specific times, such as always, customized hours, or outside business hours. Additionally, you can select which contacts will receive the auto message.

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For advanced automation and multi-user support, you can use the WhatsApp Business API with a platform like Trengo, which allows you to configure auto messages for specific hours, days, or events.

To set up auto messages for different hours or days, you can program them to send at specific times or outside business hours. With Trengo, you can even configure messages for different days of the week, holidays, or specific events.

To create a welcome message for new chats, go to Settings > Business Tools > Welcome Message and enable "Send Welcome Message". You can then edit the message and choose who will receive it.

You can also set up auto messages for when you're out of the office or unavailable. To do this, go to Settings > Business Tools > Message of Absence and follow the same steps as above.

Here are the different types of auto messages you can set up in WhatsApp Business:

Each of these auto messages can be customized to fit your business needs and can be sent at specific times or outside business hours.

You can use WhatsApp Business auto messages to send different types of communications to your customers.

There are 10 specific categories of auto messages, each with its own objective.

Here are the categories:

Using auto messages in WhatsApp Business is a great way to improve the user experience. You can set up a welcome message to send automatically when a customer first contacts you or after 14 days of inactivity.

To create a welcome message, go to WhatsApp Business settings, then Tools, then Business Tools, and finally Welcome Message. Activate the Send Welcome Message option and write your message. You can choose who receives the message, such as everyone, new contacts, or specific recipients.

Here are some examples of welcome messages:

These messages are designed to be clear and concise, and can be customized to fit your business needs. By using auto messages, you can provide a consistent and professional experience for your customers.

Event-Based messages are a great way to connect with customers on specific occasions.

These types of messages can be tailored to the customer's interests and preferences.

Example messages can include holiday greetings, such as wishing a customer a "Feliz Navidad" or "Feliz Pascua".

You can also use event-based messages to offer special promotions, like a 20% discount on products for a special day like Valentine's Day.

Customers appreciate the personal touch and thoughtfulness behind these messages.

They can also help to build a sense of community and connection with your brand.

For instance, a message like "Feliz día de San Valentín" can help to create a festive atmosphere and make customers feel special.

Auto messages can be set up to send on specific dates or times, making it easy to stay on top of these types of communications.

Using auto messages is a great way to manage your time and respond to customers efficiently.

You can use a automated response when you're occupied, which can be a lifesaver during peak periods.

According to examples, you can let customers know that you're busy by saying "¡Hola! Gracias por ponerse en contacto con nosotros. Estamos un poco más ocupados de lo habitual, así que puede que necesitemos un poco más de tiempo para responder."

This approach shows that you're still interested in their inquiry, but just need a bit more time to respond.

You can also use a more concise version, like "¡Hola! Todos nuestros agentes están ocupados en este momento. Nos pondremos en contacto con usted lo antes posible."

This way, you're still being polite and letting them know that you'll get back to them soon.

Some businesses may want to provide a specific timeframe for when they'll respond, like "¡Hola! Siento decirle que nuestros agentes de soporte están ocupados. Esperamos responderle en un plazo de [tiempo]."

This can help manage customer expectations and show that you're committed to responding in a timely manner.

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It's also a good idea to offer an alternative, like "¡Hola! En esta época del año estamos un poco ocupados, pero no te preocupes. Nos pondremos en contacto contigo en [plazo estimado]."

This way, you're still being responsive and letting them know that you'll get back to them eventually.

In some cases, you may not be able to respond immediately, like when you're not in the office. In that case, you can say "Gracias por su mensaje. En estos momentos no estamos en la oficina, pero nos pondremos en contacto con usted a primera hora de la mañana."

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Sending auto messages on WhatsApp Business may seem like a mass communication tactic, but it's actually about creating personalized conversations with your customers. This is made possible by the strict restrictions and standards set by WhatsApp for sending mass messages.

These restrictions ensure that your customers receive relevant and personalized messages, which contributes to a better experience and higher satisfaction with your business. To achieve this, you need to follow a specific structure when creating your auto messages.

This structure includes a few essential elements: the name of the recipient, the body of the text, and variables or parameters that will be replaced with the customer's personal information. It's like a template that you fill in with the customer's details.

Here's an example of a well-structured auto message: "¡Hola, “NOMBRE”! Bienvenido a tu programa de entrenamiento. Te enviaremos tu programa “PRODUCTO” de acuerdo al paquete contratado. Favor de iniciar sesión en línea con tu ID personal “ID”. ¡Disfruta y estamos para servirte!"

Before sending out mass messages, you need to get approval from WhatsApp, and their agents will review and approve or reject your messages. This ensures that your messages are not only personalized but also comply with WhatsApp's guidelines.

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Sending auto messages on WhatsApp Business is a game-changer for businesses. You can configure a welcome message for new chats in WhatsApp Business by going to Settings > Business Tools > Welcome Message, where you can enable the feature, write your welcome text, and choose who receives it.

To ensure timely communication, automate your messages, and save time, you can program your messages in WhatsApp Business. This feature guarantees a prompt communication, improves customer engagement, and allows you to reach customers in different time zones at optimal hours.

You can also send auto messages at scale, thanks to WhatsApp's templates, which enable you to contact multiple users at once without having to write to each one individually. This feature is especially useful for informing customers about company news.

However, to send auto messages to multiple contacts at once, you'll need to use the WhatsApp Business API or an approved platform like Trengo. These solutions ensure compliance with WhatsApp's policies and maintain data security.

Here are the key differences between quick responses and programmed messages:

By sending auto messages, you can save time, maintain consistency, and ensure that important updates or reminders are not missed.

To create effective auto messages on WhatsApp Business, you'll need the right tools. One option is to use Trengo, a platform that allows you to program, automate, and manage messages at scale.

Trengo offers advanced features for programming, automation, and analysis, making it ideal for large teams or complex needs.

You can also use Zapier to program messages, starting by creating a new 'Zap' and choosing a trigger, such as a new order on Shopify. Then, select an action, like sending a WhatsApp message template through Trengo.

Here are some tools you can use to program WhatsApp Business auto messages:

These tools can help you send messages automatically, such as order updates, and even include personalized details like the customer's name.