
Twitter's content moderation process is designed to ensure a safer experience for users.
Twitter reviews every report of a potentially abusive tweet, with a goal of responding to 80% of reports within 24 hours.
The platform uses a combination of machine learning algorithms and human moderators to review content.
These human moderators are tasked with making decisions on whether a tweet violates Twitter's rules.
For another approach, see: Tweet (social Media)
Twitter Content Moderation
Twitter uses visibility filtering to moderate content, restricting the reach of inappropriate posts on the platform.
This approach allows users to post anything, but the audience a post can reach is limited when flagged as inappropriate. Posts may not appear on home timelines and Twitter searches when restricted.
Twitter's AI tool detects and moderates content, but it's inefficient due to a high error rate of up to 40% in detecting inappropriate content. The AI model also requires frequent updates to remain effective, which is challenging with Twitter's reduced workforce.
You can help moderate content by reporting inappropriate tweets from the overflow icon on each post, which helps administrators identify and moderate them. You can also become a trusted figure for accurate reports, allowing the algorithm to act on your reports without human review.
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How to Get Moderated
If your post is flagged as inappropriate, Twitter will restrict its reach on the platform.
You can report inappropriate tweets from the overflow icon on each post, which will help administrators identify and moderate them.
Twitter's AI tool can detect and restrict the reach of inappropriate content, but it's not perfect and can have a massive error rate of up to 40% in detecting and moderating content.
If you report a tweet multiple times, you may become a trusted figure for accurate reports, and Twitter's algorithm will immediately act on your reports without human review.
However, engaging with or sharing inappropriate posts can actually help spread them further on the platform.
You can only do so much to help Twitter moderate content, but reporting and not engaging with problematic posts can make a difference.
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Musk's Takeover Threatens Vulnerable Users
Musk's takeover of Twitter has raised concerns about its impact on vulnerable users, particularly those affected by child safety violations.
Twitter's new product manager, Irwin, pushed back on suggestions that the company lacked resources or willingness to protect its users.
Layoffs at Twitter did not significantly impact full-time employees or contractors working on child safety and content moderation.
More than 50% of Twitter's health engineering unit was laid off, although Irwin denied this severely impacted the health team.
The number of people working on child safety has not changed since the acquisition, and the product manager for the team is still there.
Twitter is shifting towards using automation more, taking down tweets reported by trusted figures with a track record of accurately flagging harmful posts.
Some content is being taken down as fast as 30 seconds after being reported, without acknowledging receipt of the report or confirmation of the decision.
In one instance, Twitter took down about 44,000 accounts involved in child safety violations in collaboration with cybersecurity group Ghost Data.
Twitter is also restricting hashtags and search results frequently associated with abuse, such as those aimed at looking up "teen" pornography.
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Customizing Your Experience
Muting words on Twitter is a great way to moderate your timeline content and avoid seeing tweets that don't interest you.
You can mute words, phrases, or hashtags to filter out unwanted content from your feed. This is especially useful if you're following a lot of accounts and want to reduce the noise.
To mute a word, open the Twitter navigation menu from your profile icon, click Settings and Support and tap Settings and Privacy, and then choose Privacy and Safety and open Mute and Block.
Here are some key rules to keep in mind when muting words:
- Muting a word also mutes the hashtag of that word.
- You can only mute 200 words or phrases per account.
- Muted words are case-insensitive.
- You cannot edit a muted word after adding it to your list.
Mute Words
You can moderate your Twitter feed by muting words on your timeline to prevent unwanted content from appearing.
Twitter removes tweets containing muted words from your timeline, even if they trend.
To mute a word, follow these steps: open the navigation menu from your profile icon, click Settings and Support, tap Settings and Privacy, choose Privacy and Safety, open Mute and Block, select Muted Words, and type the word or phrase you want to mute.
Muting a word also mutes the hashtag of that word. You can only mute 200 words or phrases per account. Muted words are case-insensitive, so "word" and "Word" will be treated the same.
Note: You cannot edit a muted word after adding it to your list.
Enable Sensitive Warning
To enable the sensitive content warning on Twitter, you can follow these steps. The warning appears over pictures and videos containing sensitive content to cover them and warn you.
Twitter allows this setting for all accounts by default, but if yours is off, you can turn it on easily. You can view sensitive content if you desire, but the warning will still be present.
To change the sensitive content setting for your account, you'll need to access the settings menu. Slide your X homepage from left to right to reveal the navigation menu.
Open Settings and Support, then Settings and Privacy. From there, click Privacy and Safety and select Content You See.
To turn on the sensitive content warning, move the slider beside the Display media that may contain sensitive content option to turn it off. This will prevent you from seeing media that may contain violent or immoral content on your timeline.
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Understanding Twitter Policies
Twitter has a set of rules and guidelines that outline what is and isn't allowed on the platform.
The Twitter Rules are divided into several sections, including the Twitter Rules, the Twitter API Rules, and the Twitter Ads Policies.
Twitter's definition of harassment includes "any behavior that is intended to intimidate, threaten, or harass others."
Twitter takes a zero-tolerance approach to hate speech, and defines it as "language that attacks people based on their race, ethnicity, national origin, religion, sexual orientation, gender, gender identity, or disability."
Twitter allows some forms of nudity and graphic content, but only in the context of art, education, or other exceptions.
Twitter's policies on violence and graphic content are complex, but generally prohibit content that depicts or glorifies violence, especially if it's targeted at a specific group or individual.
User Perspectives
Twitter users are frustrated with inconsistent moderation, with 71% saying they've seen hate speech on the platform.
Many users feel that Twitter's content moderation is not doing enough to address harassment, with 64% saying they've been targeted by abusive tweets.
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The platform's own rules are often unclear, with 55% of users saying they don't understand what types of content are prohibited.
Users are calling for more transparency in moderation decisions, with 62% saying they want to see explanations for why certain tweets were removed.
Some users are even taking matters into their own hands, with 45% saying they've reported tweets to Twitter themselves.
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