Top Semrush Alternatives for Small Business and Agency Use

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If you're a small business or agency looking for a Semrush alternative, you're in luck - there are plenty of great options out there.

Ahrefs is one of the most popular Semrush alternatives, with a comprehensive suite of SEO tools that includes keyword research, backlink analysis, and content optimization.

For smaller businesses, Ahrefs offers a more affordable pricing plan that's perfect for agencies with limited budgets.

Ahrefs also offers a robust content analysis tool that can help you identify areas for improvement and optimize your content for better search engine rankings.

Moz is another top Semrush alternative that offers a range of SEO tools, including keyword research, link building, and content optimization.

Moz's Link Explorer tool is particularly useful for identifying high-quality backlinks and improving your website's authority.

With Moz, you can also track your website's ranking and make data-driven decisions to improve your SEO strategy.

A unique perspective: Semrush on Page Seo Checker

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Ubersuggest is a Semrush alternative that offers a range of SEO tools, including keyword research, content optimization, and competitor analysis.

Ubersuggest's keyword research tool is particularly useful for identifying long-tail keywords and optimizing your content for better search engine rankings.

Ubersuggest also offers a range of free tools, including a keyword suggestion tool and a content analyzer.

Discover more: Semrush Content Shake

What Is a Semrush Alternative?

A Semrush alternative is a tool that helps you manage your SEO and PPC projects without the limitations of Semrush.

Semrush might be lacking in areas such as search traffic estimates, A/B SEO testing, and keyword and backlink suggestions.

You might be thinking, "But what are my options?" Well, there are several exceptional marketing tools that serve as great alternatives to Semrush.

Some of the features you can expect from a Semrush alternative include website auditing, backlink exploration, rank tracking, competitor analysis, and keyword rank checking.

Raven Tools, for example, offers an all-in-one SEO and reporting tool that enables you to get the full picture of your SEO performance.

If this caught your attention, see: Semrush Rank

Credit: youtube.com, SEMRush Alternatives & Competitors (SEO Research Tools)

Here are some key features of a Semrush alternative:

  • Website auditing: Scans your website for SEO errors and helps you resolve them quickly.
  • Backlink Explorer: Inputs any website URL and shows who's linking to those pages.
  • Rank tracking: Tracks the rankings of individual pages in the SERPs.
  • Competitor analysis: Analyzes your top competition and shows how you rank and perform compared to them.
  • Keyword Rank Checker: Looks at the keywords your top competitors rank for and gives ideas for key terms to integrate into your website.

Morningscore, another Semrush alternative, is an all-in-one SEO tool that provides great data accuracy similar to Semrush.

A Semrush alternative can also help you track your SEO progress, see what your Google traffic is worth, and provide an easy overview of your SEO performance.

See what others are reading: Semrush vs Surfer Seo

Top Alternatives to Semrush

If you're looking for a Semrush alternative, there are plenty of options to choose from. Ahrefs is a popular choice, with a starter plan starting at $99 and offering similar features to Semrush.

Some other alternatives include Serpstat, which offers a simpler interface and a lower price point, starting at $69. Ubersuggest is another option, with a starting price of $29 per month and a range of features including keyword suggestion and backlink analysis.

If you're looking for a more affordable option, SE Ranking starts at just $50 per year, making it a great choice for growing businesses. WebCEO is another option, with a range of features including keyword research and site audit, and a pricing plan starting at $35 per month.

A fresh viewpoint: Semrush Serp Features

Top Alternatives to Semrush

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Morningscore is a great alternative to Semrush. It's an all-in-one SEO tool that cuts through the noise and complexity often found in larger systems.

Morningscore's interface is fast, smooth, and easy to navigate, making it a breeze to use even for those who aren't tech-savvy.

The tool offers essential features like keyword analysis, keyword tracking across 167 countries, link management, on-page audits, task management, reporting, and CPC values.

Morningscore's pricing is more affordable and beginner-friendly, starting at just $49 per month. This makes it a cost-effective option for those looking to upgrade their SEO game.

Here are some key stats about Morningscore:

Morningscore's unique gamified system helps you choose and execute your next SEO task, keeping you engaged and on track.

Top Alternatives to Semrush

Semrush can be pricey, with its premium plan starting at $99.95 per month, but there are plenty of affordable alternatives.

Ahrefs is one of the best Semrush alternatives, offering more functionality than Semrush and trusted by brands like Adobe, Netflix, and Uber.

Credit: youtube.com, Best SEMRush Alternatives for SEO & Marketing Tools in 2024

Ahrefs' Site Explorer provides in-depth information about any website or URL, including organic traffic, organic keywords, backlinks, DR (Domain Rating), UR (URL Rating), and traffic cost.

The Site Audit feature allows you to easily find loopholes in your website that are holding you back from higher search rankings.

Ahrefs offers four pricing plans: Lite ($99 per month), Standard ($179 per month), Advanced ($399 per month), and Agency ($999 per month).

Serpstat is another popular Semrush alternative, offering competitor analysis, keyword identification, and site audit features.

Serpstat's Domain Analysis tool allows you to analyze any domain or URL, seeing vital metrics like domain visibility, estimated organic traffic, organic keywords, and paid keywords.

The Visibility Trend feature lets you check how often a domain is shown in the search results for the keywords it ranks for.

Serpstat offers four pricing plans: Lite ($55 per month), Standard ($199 per month), Advanced ($239 per month), and Enterprise ($399 per month).

If you're looking for a Semrush alternative that offers a range of features at an affordable price, Ahrefs or Serpstat might be a great option.

Mangools

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Mangools is a Semrush alternative that offers a range of features to help you improve your SEO performance. It's a great option for businesses of all sizes, including those on a budget.

One of the standout features of Mangools is its ability to help you identify valuable keywords to integrate into your website. With its keyword suggestion tool, you can find hidden keyword opportunities based on what your competitors already target.

Mangools also offers a competitive research tool that can help you analyze your competition's paid and organic campaigns. This feature can give you valuable insights into how you stack up against your competitors.

In addition to its keyword and competitive research tools, Mangools also offers a backlink checker that can help you check backlinks for your website and competitors. This feature can help you compare links and find opportunities to earn new backlinks.

Mangools is a great option for businesses that want a Semrush alternative that offers a range of features at an affordable price. With its scalable pricing plans, you can choose the plan that's right for your business.

Credit: youtube.com, Testing SAME Keywords on the Best SEO Tools of 2024 | SEMRush vs Ahrefs, Ubersuggest, Moz Review

Here are the pricing plans offered by Mangools:

  • Basic: $49 per month (add up to 100 projects and track up to 100 keywords)
  • Premium: $69 per month (add up to 200 projects and track up to 500 keywords)
  • Business: $99 per month (add up to 500 projects and track up to 2,000 keywords)
  • Agency: $199 per month (add up to 1,000 projects and track up to 5,000 keywords)

Overall, Mangools is a great option for businesses that want a Semrush alternative that offers a range of features at an affordable price.

Local

Local SEO is a must-have for businesses looking to increase visibility in local search results. You can get access to all listing directories in the location of your business with the right tool.

Having a complete profile for all listings is crucial for credibility and trust. You can complete your profile for all listings in one convenient interface with the right tool.

Automatic content posting can help attract new customers and increase organic traffic. Set up automatic content posting and attract customers by posting new unique content.

Managing reviews is also essential for a positive online reputation. Manage reviews, get the average review rate, and find out which reviews need urgent reply to stay on top of customer feedback.

Additional reading: Semrush Content Analyzer

AI for Content

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AI for Content is a game-changer for professionals like authors, content marketers, and copywriters. Powered by Artificial Intelligence and Machine Learning, these tools assist with expediting the formation of content and ease other duties.

With AI for Content, you can generate meta tags, articles, FAQ sections, paraphrase text, check grammar and spelling, export text from YouTube videos, and more.

Many professionals swear by these tools, citing benefits like ease of use and comprehensive keyword research capabilities. Serpstat, for instance, provides a site audit tool that gathers valuable information on competitors.

The training and support offered by these tools are also highly praised. Serpstat's comprehensive keyword research capabilities help identify winning keywords and track SEO over time.

A unique perspective: Serpstat vs Semrush vs Ahrefs

Key Features and Tools

Morningscore's keyword tools offer a great alternative to Semrush, providing a simple overview, tracking daily rank changes, and grouping keywords in folders. They also allow you to research new keywords and crawl and report data from Google exclusively.

Credit: youtube.com, Semrush Local SEO Tool Review | Ultimate Local SEO ToolKit (Semrush Guide)

SEO PowerSuite is an all-in-one SEO software trusted by over 2 million users, including Amazon, Disney, and IBM. It offers a powerful auditing tool, a Core Web Vitals audit report, and the ability to generate sitemap and robots.txt files directly from the dashboard.

Moz Pro is another Semrush alternative that offers keyword analysis, ranking tracking, site auditing, and on-page SEO. It also helps you identify linking opportunities and provides a WYSIWYG interface for optimizing your web pages.

SE Ranking is a scalable SEO software that offers keyword suggestion, competitive research, backlink checking, and SERP checking. It also provides an on-page SEO checker to help you improve your pages for better search results.

Serpstat is an all-in-one SEO tool trusted by well-known brands like Philips, Samsung, and Uber. It offers domain analysis, visibility trend, traffic and keywords trends, keyword research, backlink analysis, and rank tracking features.

Here are some key features and tools offered by these Semrush alternatives:

These tools offer a range of features to help you improve your SEO strategy and performance. By using these alternatives to Semrush, you can find the right tool for your needs and budget.

Comparison and Reviews

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Morningscore is a great alternative to Semrush, and one of the main reasons is its all-in-one SEO tool that cuts out the noise and unnecessary features.

Morningscore keeps things simple with a fast, smooth, and easy-to-navigate interface that's a far cry from the overwhelming complexity found in larger systems.

The tool's unique gamified system helps you choose and execute your next SEO task, keeping you engaged and on track.

Morningscore offers essential tools like keyword analysis, keyword tracking across 167 countries, link management, on-page audits, task management, reporting, and CPC values – all to help you achieve your daily SEO goals.

Here are some key differences between Morningscore and Semrush:

Morningscore's pricing is more affordable and beginner-friendly, making it a cost-effective alternative to Semrush.

Compare and Serpstat

Serpstat and Semrush are two popular SEO tools that can help you improve your online presence. Serpstat is an all-in-one SEO tool trusted by well-known brands like Philips, Samsung, and Uber.

For another approach, see: Semrush Seo Toolkit

Credit: youtube.com, Serpstat vs Semrush Review | SEO Tool Comparison

Serpstat offers a range of features, including Domain Analysis, Visibility Trend, Traffic and Keywords Trends, Keywords Research, Backlink Analysis, Rank Tracking, and Site Audit. You can choose from four pricing plans: Lite ($55/month), Standard ($199/month), Advanced ($239/month), and Enterprise ($399/month).

One of the key differences between Serpstat and Semrush is their pricing. Serpstat's premium pricing starts at just $69, compared to Semrush's $83.28. Semrush also has a more superior traffic analysis, taking into account not only search engine traffic but also traffic from social media and other channels.

Serpstat's interface is simpler to use and ideal for beginners, while Semrush provides advanced tools and in-depth analysis. Serpstat also has a missing keywords tool that enables you to find keywords that your competitors are ranking for but you are not.

Here's a comparison of Serpstat and Semrush's features:

Ultimately, the choice between Serpstat and Semrush depends on your specific needs and budget. Both tools offer a range of features and pricing plans to suit different users.

Comparing Morningscore

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Morningscore offers a more affordable pricing plan starting at just $49 per month, making it a cost-effective alternative to Semrush.

Their smallest plan includes 3 website projects, which is less than Semrush's smallest plan that includes 5 website projects.

Morningscore's keyword rank tracking is updated daily, just like Semrush.

The number of tracked keywords is also impressive, with Morningscore allowing up to 100 tracked keywords, compared to Semrush's 500.

Here's a comparison of the two tools in a table:

Morningscore's unique gamified system helps users choose and execute their next SEO task, keeping them engaged and on track.

Their unlimited chat support with real SEO experts is also a great feature, available on all plans with responses in minutes.

Competitor Analysis and Keyword Tools

Raven Tools is an all-in-one SEO and reporting tool that enables you to get the full picture of your SEO performance. It offers website auditing, backlink explorer, rank tracking, competitor analysis, and keyword rank checker features.

Credit: youtube.com, Best Semrush Alternative 2024 (Keyword Research Tool)

Raven Tools will scan your website for any SEO errors and help you resolve them quickly. With Raven Tools, you can track the rankings of individual pages in the SERPs to see how they change over time. You can also use Raven Tools to analyze your top competition and see how you rank and perform compared to them.

Here are some key features of Raven Tools' competitor analysis and keyword tools:

Morningscore's approach to competitor SEO analytics is different, focusing on simplicity and overview. They allow you to analyze, track, and monitor your competitors in just a few clicks, with easy table and graph comparison.

Keyword Tools

Keyword tools play a crucial role in competitor analysis, and there are several options available that can help you stay ahead of the game. SEMrush is a popular choice, but it can be pricey, so let's explore some alternatives.

SEMrush offers a comprehensive keyword report, but Google Keyword Planner is a free and great alternative. It's absolutely free of charge, loads of keyword ideas, and has a clean and intuitive user interface.

Suggestion: Is Semrush Free

Credit: youtube.com, SEO Keyword Competition Tool: Lazy Way to Determine Keyword Competition

If you're looking for a more detailed keyword analysis, SEMrush is the way to go. It incorporates organic and SEO results, while Google's keyword planner is mostly suited for Adwords and PPC campaigns.

For long-tail keywords, KW Finder is a great tool. It offers 50 keyword results with three searches per day for free, and you can use it without creating an account. However, SEMrush is a more comprehensive SEO package with tons of analytics and data reports.

If you want to spy on your competitors' most profitable keywords, SpyFu is a great option. It's cheaper than SEMrush, with prices starting at just $33 and $39 per month for yearly and monthly billing cycles respectively.

Here's a quick rundown of some popular keyword tools:

Morningscore's keyword tools are also worth mentioning. They offer a great and simple overview, see all keywords ranking on Google, track daily rank changes, and group keywords in folders. They crawl and report data from Google exclusively, and their focus enables them to build a polished product.

Competitor Analytics

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Semrush is known for its great competitor analysis, but Morningscore takes a different approach, focusing on simplicity and overview. It allows you to analyze, track, and monitor your competitors in just a few clicks.

Raven Tools is another option that offers competitor analysis, enabling you to analyze your top competition and see how you rank and perform compared to them. This feature is part of Raven Tools' all-in-one SEO and reporting tool.

SpyFu is a competitor research tool that makes it easy to analyze your top-performing competitors in all aspects. It provides a wide range of analytics, including content, backlinks, and keywords that enable your competitors to outrank you.

Here are some key features of competitor analytics tools:

  • Raven Tools: Analyze competitors, track rankings, and compare performance.
  • SpyFu: Provides analytics on competitors' content, backlinks, and keywords.
  • Morningscore: Focuses on simplicity and overview, with easy table and graph comparison.

These tools can help you stay on top of your competitors and make informed decisions about your own SEO strategy.

When to Choose a Competitor?

Choosing a competitor as a Semrush alternative is a common decision for many users. Semrush's high cost can be a major turn-off, especially for beginners and small businesses. The smallest plan starts at $119.95 per month, making it inaccessible for those on a tight budget.

Credit: youtube.com, 7 Easy Steps on How to Perform a Competitor Analysis

The tool's complex interface can also be overwhelming, especially for non-SEOs. It takes time to get comfortable navigating the site, and the amount of features can be a bit too much to handle. Semrush's free plan offers only basic access, which might not be enough for users who need more advanced features.

Some users might explore other options because Semrush's plans cater to single users, with costly add-ons for each extra seat. In contrast, other tools like Morningscore offer more user seats with their plans, making it a more affordable alternative for teams and agencies.

Here are some common reasons users seek alternatives to Semrush:

  • Semrush is a hard nut to crack, with a non-intuitive interface that makes it difficult to figure out and find the most impactful things to focus on.
  • Semrush is a costly tool, with pricing from $139USD/mo for the smallest plan, making it inaccessible for beginners, small companies, and even agencies trying to be cost-effective.
  • Semrush contains an extensive list of add-ons, making the price increase even more, with user seats priced from $45/mo per user to $100/mo per user.
  • Users are forced to pay for a lot of features that many will never use, making it hard to select only the essential tools and ending up paying for an extensive list of tools out of their needs.

Frequently Asked Questions

Is Google Analytics better than Semrush?

Google Analytics excels for website traffic and user behavior analysis, while Semrush is better suited for SEO, keyword research, and competitive analysis. Choose the tool that best fits your specific needs for a more effective analysis.

Is similar web better than Semrush?

Similarweb and Semrush are both top SEO tools, but Similarweb stands out for its user-friendly interface and excellent customer support, making it a great choice for businesses with simpler needs. Ultimately, the better tool depends on your business's specific requirements and goals.

Margarita Champlin

Writer

Margarita Champlin is a seasoned writer with a passion for crafting informative and engaging content. With a keen eye for detail and a knack for simplifying complex topics, she has established herself as a go-to expert in the field of technology. Her writing has been featured in various publications, covering a range of topics, including Azure Monitoring.

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