
Cadastrar empresas no Google é um passo importante para aumentar a visibilidade online e atrair mais clientes. Para isso, é necessário criar uma conta no Google My Business e seguir os passos de cadastro.
A primeira etapa é criar uma conta no Google, o que pode ser feito em apenas alguns minutos. Basta acessar o site do Google e clicar em "Criar conta".
Com a conta criada, é possível começar a preencher os dados da empresa, incluindo nome, endereço e telefone. É importante ter todos os dados atualizados para que os clientes possam encontrar a empresa facilmente.
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Cadastrar Empresas no Google
Para cadastrar sua empresa no Google, você precisa seguir alguns passos simples. Acessando a página Perfil da empresa, você deve fazer o login e clicar em "Gerenciar sua Empresa". Em alguns casos, a sua empresa pode ter sido criada automaticamente pelo Google, e você deverá reivindicar a autoria.
Para criar o seu perfil, você precisará inserir todas as informações relevantes da sua loja, como nome da empresa, telefone, site e a categoria de mercado. Você também precisará confirmar que tem a autorização para gerenciar a empresa e o local do seu negócio.
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Você pode adicionar administradores no Google Meu Negócio nas configurações do perfil, clicando em "Pessoas e Acesso" e selecionando "Adicionar". Informe o endereço de e-mail ou nome do novo administrador e selecione "Administrador" e clique em "Convidar".
Para excluir o perfil da sua empresa, você deve ir até a ferramenta de negócio, clicar em gerenciar locais, selecionar a empresa que deseja excluir, selecionar depois "ações" e ir na opção "remover".
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Configuração do Perfil
To create a profile on Google, access the Google My Business page and click on "Gerenciar agora" (Manage now). This will take you to the profile creation page, where you can fill in all the necessary fields.
You can also join over 100,000 businesses that have already created their profiles on Google My Business by clicking on the "Verificar mais tarde" (Check later) button.
To get started, you can access the Google My Business page and click on "Gerenciar agora" (Manage now) or "fazer login" (login) if you already have a Google account.
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Como Criar Conta
To create a Google My Business account, you can use the G Suite service, which offers a paid plan for businesses, or the free Gmail service. You'll be directed to the Google My Business setup page after creating your account.
To access the Google My Business setup page, click on the "Gerenciar agora" button on the Google My Business page. You can also use the Google My Business website and click on the "Gerenciar agora" button.
You'll be asked to select a verification method, which can be a voice call or a text message. Choose your preferred method and enter the verification code you receive.
You can choose to verify your account using a voice call or a text message. Select the method you prefer and enter the verification code you receive.
After verifying your account, you'll be able to access the Google My Business setup page and start configuring your profile.
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Adicionar Administrador no Negócio
To add an administrator to your Google My Business profile, you need to go to the settings. From there, click on "People and Access", then select "Add" in the top left corner of the page and enter the email address or name of the new administrator.
You can add multiple administrators, but each one will have different levels of access to your account. To make someone an administrator, select "Administrator" in the Access section and click "Invite".
It's a good idea to have a clear list of who has access to your account, so make sure to keep track of your administrators. Here's a quick rundown of how to add an administrator:
- Go to settings and click on "People and Access"
- Click "Add" and enter the email address or name of the new administrator
- Select "Administrator" in the Access section and click "Invite"
Alterar Endereço no Negócio
To alter your business address on Google, first access the Google My Business profile and click on "Gerenciar agora" (Manage now) on the company profile site.
To make changes to your address, enter the "Editar perfil" (Edit profile) section and select "Local" (Location). From there, click on "Editar" (Edit) next to "Local da Empresa" (Company Location), type in the new address, and then click on "Salvar" (Save).
If your business has a physical location, insert the complete address. For online businesses or those without a physical location, you can insert the address of a website – the physical address is optional.
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Insert Contact Info
Make sure to insert your company's contact information accurately, as this will help potential customers reach out to you.
First, enter your business's phone number, which is required. This will allow customers to contact you directly.
You can also include your company's website, but if you don't have one yet, just leave the field blank.
It's essential to keep your contact information up-to-date, just like you would with your business hours. This includes including special hours for holidays and events.
Here's a quick rundown of what you should include:
- Phone number: Enter your business's phone number, ensuring it's correct to avoid any miscommunications.
- Website: Include your company's website, if you have one.
Insert Business Category
To insert your business category in Google, you need to select the type of business you have. You can choose from three options: Varejo online (if you sell products online), Loja física (if customers can visit your physical store), or Serviços locais (if you provide services at home).
When you select your business type, click the "Próxima" button to proceed. This will lead you to a new screen where you can define your business category.
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To define your business category, start by typing the category that best describes your business, such as "restaurante" or "salão de beleza". As you type, Google will offer suggestions to help you complete the field.
You can also choose from a list of pre-defined categories that Google has available. Simply select the one that best fits your business.
Here are the three business types you can select from:
- Varejo online
- Loja física
- Serviços locais
Remember to click the "Próxima" button after selecting your business type to move forward with the process.
Verifique Cadastro
To verify your company's registration on Google, you'll need to choose a verification method. This can be done by phone call or text message, and you'll receive a code that you must enter to complete the process.
The verification process may take a few minutes to complete, so be patient and wait for the confirmation message. Once you've received the "Seu código foi aceito" message, you can click "Próxima" to proceed.
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You may also be asked to verify your business through email, video, or another method. Simply choose the most convenient option and follow the instructions to receive the verification code.
It's essential to confirm that your company is not already registered on Google to avoid duplicate listings. This can happen if someone has already created an account or if you've forgotten that you've already registered.
To confirm the inclusion of your company on Google, click the "Continuar" button on the "Colocar sua empresa no mapa" page. You can also opt-in to receive emails with Google's tips and advice by checking the corresponding box.
The final step is to confirm the inclusion of your business. You'll see a message indicating that your edits will be visible after verification, and you can click "Continuar" to complete the process.
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Melhoria e Otimização
To improve and optimize your Google My Business profile, start by accessing your company's profile on the Google My Business website and clicking on "Manage now". This will give you the ability to make changes and updates.
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It's essential to keep your information up-to-date, as outdated data can harm your credibility and frustrate potential customers. Make sure your profile is accurate, especially when it comes to your business hours.
Include special holiday hours and event hours to avoid confusion. For example, if you're open on Christmas Day, make sure to update your hours accordingly.
Your phone number and address should also be accurate to avoid any misunderstandings. Double-check that your contact information is correct to ensure a smooth customer experience.
If you've added or removed services, make sure to update your profile accordingly. This will help potential customers find the services they're looking for and avoid any confusion.
Here are the essential details to keep up-to-date:
Benefícios do GMB para Lojistas
Having a Google My Business (GMB) listing can be a game-changer for your business. Empresas que são validadas no Google têm uma série de ganhos para o negócio.
By investing in GMB, you can get a series of benefits that will ultimately lead to greater visibility. Entre as principais vantagens de investir nessa funcionalidade, estão: destaque na primeira página do Google.
A destacar na primeira página do Google means you'll be one of the first results people see when they search for something related to your business. O canal de comunicação com os clientes is also a huge plus, allowing you to engage with your customers and build a loyal following.
Aquisição de novos clientes is also a direct result of having a GMB listing. According to Think With Google, 88% of consumers trust online reviews as much as personal recommendations. Isso significa que, se você tem se preocupado em oferecer um bom atendimento ao seu público e as pessoas têm dado retornos positivos sobre seu negócio, isso vai servir como uma prova social para quem acha sua loja no Google.
By having a GMB listing and providing good customer service, you'll be more likely to attract new customers and grow your business.
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