
Let's explore the advertising options available on Blogspot to monetize your blog. Google AdSense is a popular choice for Blogspot bloggers, allowing them to display ads on their site and earn revenue.
To monetize your Blogspot blog, you'll need to apply for a Google AdSense account, which is free and easy to set up. This will give you access to a range of ad formats, including text, image, and video ads.
AdSense pays out on a per-click or per-impression basis, depending on the ad format you choose. You can expect to earn around $0.01 to $0.10 per click, although this can vary depending on the niche and audience of your blog.
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Setting Up Advertisements
To show ads in your Blogger columns, start by signing in to Blogger and choosing the blog where you want to display ads. From the menu on the left, click Layout and then Add a Gadget under the Sidebar section. Next to Adsense, click Add and configure AdSense settings before saving the changes.
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You can also show ads from other ad services by adding an HTML/Javascript gadget to your Blogger layout. To do this, point to the space where you want to show ads and click Add a gadget. In the pop-up window, select HTML/Javascript and click Add. Then, copy and paste the code from the ad service website into the Content section and click Save.
To add ads via Blogspot themes, click the Layout tab and find the Add a gadget section. Choose HTML/JavaScript from the list and check the instructions for placing the code. You can also add ads on a separate blog post page by switching to HTML view and pasting the code snippet from your ad account.
Show Columns
To show ads in the columns of your Blogger blog, you'll need to sign in to your account and choose the blog where you want ads. Click on Layout from the left menu, then under "Sidebar", click Add a Gadget and choose Adsense. Next, configure AdSense and click Save.
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To save the arrangement, click Save in the bottom right corner. You can add multiple AdSense gadgets to your blog by repeating this process for each one. Don't forget to save the arrangement after making changes to each gadget.
Here are the steps to follow:
- Sign in to Blogger and choose a blog.
- Click on Layout from the left menu.
- Under "Sidebar", click Add a Gadget and choose Adsense.
- Configure AdSense and click Save.
- Repeat steps 3 and 4 for each AdSense gadget on your blog.
- Save the arrangement by clicking Save in the bottom right corner.
Set Up File
To set up ads on your blog, you'll need to create an ads.txt file. This file is required if your blog is monetized with third-party providers or if you've manually integrated AdSense.
To set up the ads.txt file, sign in to Blogger and choose the blog you want to set up. From the menu on the left, click Settings and turn on Enable custom ads.txt under Monetization.
You'll then click Custom ads.txt and copy the settings from your third-party monetization provider into the text box. After pasting the settings, click Save.
Alternatively, you can generate ad codes from platforms like Adsterra. To do this, choose the Websites tab and click the ADD WEBSITE button.
You'll need to add your website URL, choose your website category, and select an Ad Unit. You can also tick filters to remove unwanted types of ads. After adding your website, click the ADD green button.
Once your website status changes to Approved, you can get your ad codes by clicking All codes – Get code.
Getting Ad Codes
To get ad codes, you can use Adsterra, which offers a universal set of actions that require less than five minutes. You can generate codes by following a few simple steps.
First, sign in to Adsterra and choose the Websites tab. Then, click the ADD WEBSITE button and fill out the required fields, including your website URL and category.
You can choose from various ad formats and filters to customize your ad codes. Once you've completed the process, click the ADD green button to generate your ad codes.
Here are the steps to generate ad codes from Adsterra:
- Add your website URL
- Choose your website category
- Pick one Ad Unit
- See what filters you can tick to remove unwanted types of ads
- Click the ADD green button
After your website status changes to Approved, you can click All codes – Get code to retrieve your ad codes.
Traffic Source Country

Traffic Source Country is a crucial factor in determining the value of your ad impressions. Advertisers set high CPM rates for ad impressions from countries where people buy expensive goods, such as the US, the UK, Germany, Canada, and Australia.
These countries have traditionally been considered lucrative for publishers, but new markets are emerging. Countries like India, Indonesia, South Africa, and Brazil are now among the most lucrative for publishers.
Advertisers pay more for ad impressions from these countries because they offer a large and growing customer base.
Earn Money
To earn money from your Blogspot site, you'll want to review your earnings report regularly. Sign in to Blogger, choose a blog to review, and click on Earnings to view your report.
Quality traffic is key to making money on Blogspot. Advertisers pay attention to clicks and conversions, not just views. If your website visitors click on ads and follow advertising links, you'll be paid higher. The average time users spend on your website is also important; the longer they stay, the more likely they are to interact with ads.
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Countries with high-paying goods, like the US, UK, Germany, Canada, and Australia, tend to have higher CPM rates. However, emerging markets like India, Indonesia, South Africa, and Brazil are also lucrative for publishers.
To get approved, your website will show a Pending status. Wait until it changes to Approved, which is indicated by a green color.
You can earn extra cash from your social traffic by inviting followers to visit your Blogspot website. This can be done by creating a landing page or a separate Blogspot page with additional advertising codes.
Ad Networks and Options
You can add ads to your Blogspot blog from other ad services, but you'll need to follow some steps. Sign in to Blogger, choose the blog, and click on Layout to add a gadget.
There are several ad networks to consider, including AdSense, which is one of the world's largest ad networks, but typically generates lower CPM rates for bloggers. You can also consider Newor Media, which offers ad space to a wide range of advertisers simultaneously, driving up rates.
To use Newor Media, you'll need to apply for an account and provide your site for evaluation. If approved, you'll get a snippet of code to use on Blogger. You can show ads in columns, between posts, sidebars, or in the footer section.
Some popular ad networks include Ezoic, Media.net, Propeller Ads, and Amazon Publisher Services, which you can opt for instead of AdSense. You can also use the free Website Earnings tool from Newor Media to see how much you could be making.
Here are some ad networks to consider:
Monetizing with Advertisements
You can earn extra cash from your social traffic by inviting followers to visit your Blogger-based website, where you have shared unique details they won't find on social media.
To get started, you can use ad formats like Social Bar or In-Page Push ads, Native Banners, Display Banners, Popunders, or Direct Link from Adsterra.
Adsterra Smart Direct Link is the easiest way to get profit from ads, requiring only a generated ad code to be placed anywhere on the website as a regular link.
To increase payouts, focus on quality traffic that clicks on ads and follows advertising links, with users spending more time on your website.
Guest Posts/Sponsored Posts
Guest Posts/Sponsored Posts can be a lucrative way to monetize your blog. You can offer guest posts or sponsored posts to advertisers who want to reach your audience with their message. Many advertisers and other bloggers will be happy to create content for your site that blends useful information and highlights their brand or products.
Attracting and finding sponsored posts can be a challenge, but can pay fairly well — especially for niche sites in high-value niches. The Federal Trade Commission (FTC) has rules about how you have to label these posts so that site visitors are aware of the relationship.
You can get paid to share guest posts or sponsored posts on your site, and it's worth exploring this option if you have a dedicated audience.
What Can Go on a Website?
You can put a variety of ads on a Blogger or Blogspot website, making it easy to grow your business.
The Adsterra platform offers several ad formats that are perfect for adding to your website. These include Social Bar or In-Page Push ads, which can be placed anywhere on your website to grab users' attention.
Native Banners are another option, blending in seamlessly with your website's content. Display Banners can also be used to showcase ads in a visually appealing way.
Popunders are a bit more aggressive, but can still be effective in catching users' attention. Direct Link is another option, allowing you to generate an ad code and place it anywhere on your website as a regular link.
Here are some of the ad formats you can use on a Blogger or Blogspot website:
- Social Bar or In-Page Push ads
- Native Banners
- Display Banners
- Popunders
- Direct Link
Secret to Monetizing Social Traffic
The secret to monetizing social traffic is to re-engage your followers on platforms like Facebook, TikTok, or YouTube and drive them to your Blogger-based website, where you can earn more from ads or referral links.
You can share unique or extra details on your website that your followers won't find on your social media accounts, making them more likely to visit.
Creating a landing page or a separate Blogspot page can also help you generate more advertising codes, such as Direct Link, a simple URL that can be placed anywhere.
Adsterra publishers have gained a lot from their Blogspot and WordPress websites, both of which are user-friendly and have in-built options for generating side revenues.
By using Direct Link, you can put a link to a piece of text or an image, making it easy to monetize your social traffic.
Potential Risks and Alternatives
Hosting ads on your blog can be a risk to your reputation. You could be one rotation away from a negative juxtaposition that sends your reputation into a tailspin, especially if your face appears next to a product or company you don't endorse.
Blog ads are selected by Google's algorithm, not the blog's owner, but many readers won't see that distinction. This can lead to confusion and damage to your reputation.
Here are four alternatives to blog advertisements for making money with your blog:
- Offer a Service To Get Your Audience Unstuck
- Create a Product Your Audience Will Love
- Sell Someone Else’s Awesome Product
- Get Creative By Monetizing Your Unique Skills
Advertising can also be a conversion killer. It gives readers another option – to click a tantalizingly worded ad – instead of doing what you want them to do.
Risk Your Reputation
Advertising on your blog can risk your reputation because it gives the impression that you endorse every product or company that's advertised.
Many readers won't see the distinction between ads chosen by Google's algorithm and your own selections.
You could be just one rotation away from a negative juxtaposition that sends your reputation into a tailspin.
Blog ads are like a constant sales pitch, and readers may subconsciously trust you a little less when they see them.
Trust is the cornerstone of a popular blog, and losing it means losing influence.
4 Alternatives to Advertisements for Making Money
If you're looking to make money with your blog without relying on advertisements, there are several alternatives to consider.

One option is to offer a service that helps your audience overcome specific challenges or obstacles. For example, you could create a course, offer consulting services, or even host a webinar to provide valuable information and guidance.
Creating a product that resonates with your audience is another viable option. This could be a physical or digital product that solves a problem or meets a need that your audience has.
You can also sell someone else's awesome product, which means partnering with a company that offers a product that aligns with your audience's interests.
Lastly, you can monetize your unique skills by offering them as a service. This could be anything from writing, designing, or even photography.
Here are some alternatives to advertisements that you can consider:
- Offer a Service To Get Your Audience Unstuck
- Create a Product Your Audience Will Love
- Sell Someone Else’s Awesome Product
- Get Creative By Monetizing Your Unique Skills
Frequently Asked Questions
Is Blogspot still relevant?
While Blogspot's popularity has declined, it remains a viable option for beginners and those with simple blogging needs. Its ease of use and simplicity make it a relevant choice for those just starting out.
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